Imagery in Faulkner’s Story “a Rose for Emily” - 997 Words

In order to understand William Faulkner’s â€Å"A Rose for Emily† you need to know a little bit about the author. Most of his novels take place in the state of Mississippi with colorful history and richly varied population. The frequent theme in his novels is the abuse of black people by Southern whites. â€Å"A Rose for Emily† takes place in the late 1800s in Mississippi after the civil war. The main character is Emily, who comes from wealthy background, but at the time of the story her family has lost its fortune. Faulkner uses a great deal of visual imagery that can illuminate Emily’s life. The author suggests that her father is a dominant character who does not allow his daughter to behave a certain way that would compromise their good name, and†¦show more content†¦The door is broken and we find that there are a man’s clothes on the chair and that â€Å"the man himself lay in the bed.† (6) One can easily infer that the body is t hat of Homer Barron, and that he has been dead for many years. On the pillow next to him the townspeople find the â€Å"indentation of a head† (6), upon which is a long strand of gray hair. Faulkner suggests that Emily has been so lonely and insecure without a dominant figure, so she decides to keep Homer Barron for herself forever. The scene suggests a first night after a wedding, because Homer Barron’s new suit is found on the chair beside the bed. Emily is trying to keep this night everlasting, so she kills Homer probably because she was afraid that otherwise he would leave her. The title of a Faulkner’s story is â€Å"A Rose for Emily†, but we do not see any roses until the very end. There are just rose-colored curtains of the bridal room and it might suggest that Emily was protecting this room as you would a flower because a flower is very tender. Also, one might infer that meeting Homer makes Emily very happy as she has been given a bouquet of roses. Faulkner uses a great deal of images in this novel and very single one has a hidden meaning. The most significant one is dominant father figure that leads Emily to search for replacement when her father dies and the use of whip and a yellow glove. The other one is when Emily cuts her hair shortShow MoreRelated Symbolism and Theme in William Faulkners A Rose for Emily Essay examples1463 Words   |  6 PagesTheme in William Faulkners A Rose for Emily  Ã‚  Ã‚   In William Faulkners short story A Rose for Emily, a series of interconnected events collectively represent a single theme in the story. Symbolism is the integral factor involved in understanding the theme. A Rose for Emilys dominant theme is the search for love and security, a basic human need which can be met unfavorably in equivocal environments. Faulkners use of symbolism profoundly develops the theme of the story, bringing to lightRead MoreA Rose For Emily Literary Analysis875 Words   |  4 PagesAdopting new ideas allows for both the individual and society to progress. William Faulkner packs the short story â€Å"A Rose for Emily† with different types of literary devices that describes the fight against change in the post-U.S. Civil War South. Faulkner’s story takes place in the Southern town of Jefferson Mississippi in the late 1800’s, early 1900’s. The symbolism of the primary characters (Emily Grierson, her father and the Grierson estate) chron icles how difficult change is in Jefferson. AssumingRead MoreA Tale of Terror 1087 Words   |  4 Pages William Faulkner’s â€Å"A Rose for Emily,† a short story about the odd Emily Grierson, a once well-respected woman in a small southern town, takes readers into a whirlwind of a story leading up to a horrifying discovery about Miss Emily’s secretive demeanor. Through his characterization of Miss Emily, his descriptions of the setting, and his use of foreshadowing, Faulkner effectively develops â€Å"A Rose for Emily† into a horrific tale. The first way that Faulkner organizes â€Å"A Rose for Emily† is in hisRead MoreAnalysis of William Faulkners A Rose for Emily Essay1187 Words   |  5 PagesWilliam Faulkner’s â€Å"A Rose for Emily† In â€Å"A Rose for Emily†, William Faulkner uses symbolism, imagery, simile and tone. Faulkner uses these elements to lead his characters to an epiphany of letting go of out-dated traditions and customs. The resistance to change and loneliness are prominent themes within â€Å"A Rose for Emily†. Faulkner uses â€Å"A Rose for Emily† to caution his readers that things are not always what they appear to be. The tone of â€Å"A Rose for Miss Emily† could beRead MoreMurder in the Novels, The Cask of Amontillado by Edgar Allan Poe and A Rose for Emily by William Faulkner733 Words   |  3 PagesWhat makes a story interesting to you? Is it mystery, intrigue, irony, horror, humor, or even murder? If you answered murder stories then you are in luck. The Cask of Amontillado by Edgar Allan Poes and William Faulkners A Rose for Emily are compelling murder stories, full of dynamic characters, vivid detail, and compelling points of view. These two stories encompass the elements of plot, character, setting and point of view among others. Although the elements of the central theme of murderRead MoreA Rose For Emily By William Faulkner960 Words   |  4 PagesA Storm and a Rose In both William Faulkner’s, â€Å"A Rose for Emily†, and Kate Chopin’s, â€Å"The Storm†, the setting is a very vital part of the literary work. In â€Å"A Rose for Emily,† Faulkner introduces us to an older lady named Emily, who was very well known in her town. As we learn through Faulkner’s use of imagery and description, Miss Emily has a rather hard time letting go of people she holds dear to her. We learn that in her basement we have a very raunchy smell. The neighbors try to mask the smellRead MoreA Rose For Emily By William Faulkner1270 Words   |  6 PagesWilliam Faulkner’s short story â€Å"A Rose for Emily† thoroughly examines the life of a strange woman name Emily Grierson who lives in the town of Jefferson. If we examine â€Å"A Rose for Emily† in terms of formalist criticism, we see that the story dramatizes through setting, plot, characterization, and symbolism on how Miss Emily’s life is controlled by a possessive love she had for her father and lover. William Faulkner uses Emily’s life as the protagonist to examine from a formalist aspect. In orderRead More Impact of Imagery Essay753 Words   |  4 PagesImpact of Imagery The use of imagery in a short story has a great deal of effect on the impact of the story. A story with effective imagery will give the reader a clear mental picture of what is happening and enhance what the writer is trying to convey to the reader. William Faulkner exhibits excellent imagery that portrays vivid illustrations in ones mind that enhances, â€Å"A Rose for Emily†. The following paragraphs will demonstrate how Faulkner uses imagery to illustrate descriptive picturesRead MoreThe Search for Time in Yoknapatawpha County1908 Words   |  8 Pagesimportant aspect of any story, movie, poem and novel. Setting enhances many aspects of a story by adding time, location and mood into the works. Imagine how different Harry Potter would be if it took place in South Africa, instead of the magical kingdom of Hogwarts? Setting also enhances the tone of the narrator by adding effects, such as, weather changes, time of day, time of the year and the time period of the sto ry. Furthermore, in the short story â€Å"A Rose for Emily† by William Faulkner, theRead MoreA Fallen Monument By William Faulkner935 Words   |  4 PagesVirginia, where he was a writer in the residence at the University of Virginia. Faulkner published 19 novels and more than 75 short stories between 1926 and 1962. Faulkner is known best for some of his ground breaking novels: The Sound and the Fury; As I Lay Dying; Light in August; Absalom, Absalom! and Go Down, Moses. Like the novels, the majority of Faulkner’s stories were set in the South. Particularly in Yoknapatawpha County, there he invented fictional black and white characters. His major fictional

Nature vs Nurture Do Genes Or Environment Matter More Essay

When I was a child, I was very shy and passive, so I didn’t’t like to speak in public. My mother seriously worried about my introverted character since she had talked with my teacher about the problem. After that, she enrolled me in speech class and when I came home, she asked me whether I presented in class or not. In the day when I expressed my opinions or asked something to my teacher, she praised me highly and her face looked so bright. As her praises reinforced me, I gradually overcame my shyness and I changed into an outgoing person. As many people have begun to pay attention to formation of personality, the debate over nature vs. nurture has raged for a long time and this issue is still controversial. However, as shown the†¦show more content†¦Skinner B.F, who is representative psychologist of behaviorism, said â€Å"Personality is a habit and the habit is acquired by reinforcement and environment.† Skinner proved this theory through an experiment using a pigeon and Skinner box. In the experiment, Skinner put a starving pigeon into the Skinner box and then the pigeon started exploring the new environment. While the pigeon was searching the box, the bird accidently got a food by pushing a lever in the box. After that, the pigeon repeated the same actions to get foods because the food acted a positive reinforcement. This highlights the fact that personality and behavior can be corrected by the positive and negative reinforcements such as rewards and punishments. Similarly, nowadays, behavior modi fication therapy using the reinforcement is developing to treat the ADHD and its effect is also widely accepted by many people. In addition, one local people share certain traits and the traits are also distinguished by regional groups. According to one article that I recently read, Osaka and Tokyo people have very dissimilar personalities. While Osaka people like to talk with other people and they think that relationship is very important, Tokyo people don’t like to speak their mind and they tend to be silent. It is because Osaka was a business area and Tokyo was a samurai’s city in the past. There is similar case in Korea. For instant, people in Chungcheong province areShow MoreRelatedNature vs Nurture: Do Genes Or Environment Matter More? Essay1300 Words   |  6 PagesNature versus nurture has emerged as one of the most heated debates in the 21st century. It is more aligned towards the internal and external factors that comprise human beings behavior. The internal factors are innate and perceived to be genetically revolved as opposed to the external factors that are influenced by the enviro nment and individuals’ experiences. However, scholars in different fields have researched on the relationship between nature and nurture without due success and this has createdRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay778 Words   |  4 Pagesto our environment and surroundings. We have all tried to hide our true personality in order to be accepted, and have imitated other people. A person’s personality changes as they are exposed to different situations. Since the person changed, one will find a new way to deal with different situations. After, they might influence their friends to change as well. However, the changes could be on the good side or the bad side. This is how nurture changes us over time. Nurture is the environment that weRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay1037 Words   |  5 Pageswill be forever or if the society they grow in creates all of their attributes. This nature versus nurture debate affects many aspects of life, including the treatment of serial killers and psychopaths, and recognition of emotional and mental disorders, the acceptance of homosexuality, and even video game regulation. The nature theory states that only a person’s genes develop their personality, while the nurture theory states that personality is developed only because of the impact of societyRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay936 Words   |  4 Pagesour genes, our environment, or in the way we are raised? For years, there has been an on-going debate between nature and nurture. T.H. White, author of The Once and Future King, explores the debate through many of the book’s characters. The issue clearly appears in the relationship of Queen Morgause and her sons, the Orkney brothers. The debate caused people to pick a side, to pick nature over nurture, or nurture over nature. However, it does not have to be one or the other. Nature and nurture workRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay492 Words   |  2 Pageswhen it deals with the nature and nurture aspects, hearing the word nature and then hearing the word nurture, someone might have to think about which one is which. Plus, which one contributes the most to what kind of person someone will end up being ? The overall, nature cannot be changed and nurture can have such a universal variance of inputs that it would be difficult to distinguish which one had the greater influence. Categorizing what is nature can be done by placing nature with the heredity aspectsRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay example997 Words   |  4 Pagesan attempt to understand human behavior, professionals for centuries have looked at the nature vs. nurture theory. While it is known that the physical traits such of eye or hair color have to do with nature, some strongly believe that the way people behave such as in personality and intelligence, have to do with genetic makeup and some believe that people behave a certain way solely due to their environment. Professor Jerome Kagan, from Harvard opened up a brand new world and offers hope for thoseRead MoreNature vs. Nurture1117 Words   |  5 PagesThe nature versus nurture debate is one of the oldest issues in sociology (Davidson, 1991, n.p.). The debate centers on the relative contributions of genetics and environmental factors to human behavior (Davidson, 1991, n.p.). Today, the majority of ex perts believe that behavior and development are influenced by both nature and nurture (Macionis, 2009, p. 73). The biggest question now is which one affects human development more: nature or nurture? According to Macionis (2009, p. 72), in the pastRead MoreThe Effect Of Environmental And Genetics On The Development Of A Person1000 Words   |  4 PagesOne of these oldest arguments in the history of psychology is the debate of whether or not ones environment or genetic background plays more of a role in the development of a person. Both nature and nurture have been proven to play an important role in one’s development. Nature is what we think of as pre-wiring and is influenced by genetic inheritance and other biological factors. Nurture is generally taken as the influence of external factors after conception e.g. the product of exposure, experienceRead MoreNature Vs. Nurture Debate1332 Words   |  6 PagesNature vs Nurture debate is one of the oldest arguments in the history of psychology. The debate is about to know if our personality and talents come from our parent or environment? The coding of genes in each cell in humans determine the different traits that we have, more physical attributes dominance like ear size, eye colour, , height, hair colour and other traits. However, it is still not known whether the more abstract attributes like, intelligence, sexual orientation, personality, preferencesRead More Postion Paper: Nature Vs. Nurture712 Words   |  3 Pages Position Paper: Nature vs. Nurture nbsp;nbsp;nbsp;nbsp;nbsp;The controversy of nature vs. nurture has been going on for many years, and a decision has not yet been reached in which one is the most affective. Using the results of the countless tests done, everyday situations, and the twins experiment, I will prove that nature is a larger contributor to the outcome of our personalities than nurture. nbsp;nbsp;nbsp;nbsp;nbsp;Firstly, many psychologists and Universities, such as Harvard, Nature vs Nurture Do Genes Or Environment Matter More Essay Throughout the years, it has been debated whether people are born the way they will be forever or if the society they grow in creates all of their attributes. This nature versus nurture debate affects many aspects of life, including the treatment of serial killers and psychopaths, and recognition of emotional and mental disorders, the acceptance of homosexuality, and even video game regulation. The nature theory states that only a person’s genes develop their personality, while the nurture theory states that personality is developed only because of the impact of society (human). This debate has been a controversial issue since the beginning of sociology, the study of society and its impact on the humans that live in it†¦show more content†¦This data provides support for the nature theory, backing up the idea that emotional disorders are strictly from birth. In addition, though the majority of serial killers lack education, they still possess wit and cleverness, making them naturally candidates for violent behavior. Even though they lack schooling, a major component of nurture, serial killers tend to naturally have components that make them ideal for being a killer. Also, twins have strikingly similar behaviors, even when reared apart. Identical twins share 100% of their DNA and fraternal twins share 50% of their DNA (Powell), and are created in the same womb simultaneously, providing optimal conditions for determining if DNA is the ultimate factor in personality development. When brought up together, they often exhibit very similar traits. In one case where two identical twins were brought up apart, they still exhibited very similar traits (Powell), providing evidence that DNA is the main contributor to peoples’ personalities. Although there is evidence supporting the nature theory, many sociologists today believe that personality is developed through society one is placed in. For example, reaction to narcotics would be the same all over the world if DNA provided personality. Instead, drunks in eastern Bolivia and Oaxaca, Mexico are not aggressive when drunk like Americans and many eastern Europeans are. If it was humanShow MoreRelatedNature vs Nurture: Do Genes Or Environment Matter More? Essay1300 Words à ‚  |  6 PagesNature versus nurture has emerged as one of the most heated debates in the 21st century. It is more aligned towards the internal and external factors that comprise human beings behavior. The internal factors are innate and perceived to be genetically revolved as opposed to the external factors that are influenced by the environment and individuals’ experiences. However, scholars in different fields have researched on the relationship between nature and nurture without due success and this has createdRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay778 Words   |  4 Pagesto our environment and surroundings. We have all tried to hide our true personality in order to be accepted, and have imitated other people. A person’s personality changes as they are exposed to different situations. Since the person changed, one will find a new way to deal with different situations. After, they might influence their friends to change as well. Howe ver, the changes could be on the good side or the bad side. This is how nurture changes us over time. Nurture is the environment that weRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay936 Words   |  4 Pagesour genes, our environment, or in the way we are raised? For years, there has been an on-going debate between nature and nurture. T.H. White, author of The Once and Future King, explores the debate through many of the book’s characters. The issue clearly appears in the relationship of Queen Morgause and her sons, the Orkney brothers. The debate caused people to pick a side, to pick nature over nurture, or nurture over nature. However, it does not have to be one or the other. Nature and nurture workRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay566 Words   |  3 Pagesovercame my shyness and I changed into an outgoing person. As many people have begun to pay attention to formation of personality, the debate over nature vs. nurture has raged for a long time and this issue is still controversial. However, as shown the experience above, I believe that people’s personalities are determined by their environment rather than by their genetics for the following reasons. One reason is that people’s personalities are not eternal and their personalities constantly changeRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay492 Words   |  2 Pageswhen it deals with the nature and nurture aspects, hearing the word nature and then hearing the word nurture, someone might have to think about which one is which. Plus, which one contributes the most to what kind of person someone will end up being? The overall, nature cannot be changed and nurture can have such a universal variance of inputs that it would be difficult to distinguish which one had the greater influence. Categorizing what is nature can be done by placing nature with the heredity aspectsRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay example997 Words   |  4 Pagesan attempt to understand human behavior, professionals for centuries have looked at the nature vs. nurture theory. While it is known that the physical traits such of eye or hair color have to do with nature, some strongly believe that the way people behave such as in personality and intelligence, have to do with genetic makeup and some believe that people behave a certain way solely due to their environment. Professor Jerome Kagan, from Harvard opened up a brand new world and offers hope for thoseRead MoreNature vs. Nurture1117 Words   |  5 PagesThe nature versus nurture debate is one of the oldest issues in sociology (Davidson, 1991, n.p.). The debate centers on the relative contributions of genetics and environmental factors to human behavior (Davidson, 1991, n.p.). Today, the majority of ex perts believe that behavior and development are influenced by both nature and nurture (Macionis, 2009, p. 73). The biggest question now is which one affects human development more: nature or nurture? According to Macionis (2009, p. 72), in the pastRead MoreThe Effect Of Environmental And Genetics On The Development Of A Person1000 Words   |  4 PagesOne of these oldest arguments in the history of psychology is the debate of whether or not ones environment or genetic background plays more of a role in the development of a person. Both nature and nurture have been proven to play an important role in one’s development. Nature is what we think of as pre-wiring and is influenced by genetic inheritance and other biological factors. Nurture is generally taken as the influence of external factors after conception e.g. the product of exposure, experienceRead MoreNature Vs. Nurture Debate1332 Words   |  6 PagesNature vs Nurture debate is one of the oldest arguments in the history of psychology. The debate is about to know if our personality and talents come from our parent or environment? The coding of genes in each cell in humans determine the different traits that we have, more physical attributes dominance like ear size, eye colour, , height, hair colour and other traits. However, it is still not known whether the more abstract attributes like, intelligence, sexual orientation, personality, preferencesRead More Postion Paper: Nature Vs. Nurture712 Words   |  3 Pages Position Paper: Nature vs. Nurture nbsp;nbsp;nbsp;nbsp;nbsp;The controversy of nature vs. nurture has been going on for many years, and a decision has not yet been reached in which one is the most affective. Using the results of the countless tests done, everyday situations, and the twins experiment, I will prove that nature is a larger contributor to the outcome of our personalities than nurture. nbsp;nbsp;nbsp;nbsp;nbsp;Firstly, many psychologists and Universities, such as Harvard, Nature vs Nurture Do Genes Or Environment Matter More Essay Nature versus nurture has emerged as one of the most heated debates in the 21st century. It is more aligned towards the internal and external factors that comprise human beings behavior. The internal factors are innate and perceived to be genetically revolved as opposed to the external factors that are influenced by the environment and individuals’ experiences. However, scholars in different fields have researched on the relationship between nature and nurture without due success and this has created gaps for further research on this topic. This context will review academic sources to scrutinize their bone of contention on this matter as well as criticize them for their shortcomings in addressing this topic. In Bryner Jeanna (2006) in†¦show more content†¦Talent for instance in athletics, has a major bearing in genes but the environment plays an important role in promoting or discouraging it. It was found that, some people have genes that facilitate muscle contraction in motion (Bryner). The same was observed for risk predisposing factors for diseases. Genes expose individuals to higher risks of contracting some disease. A good example of such diseases is Alzheimer’s disease. In conclusion and with respect to Bryner’s (2006) article, talents, addiction and diseases among others do not entirely depend on genes rather on the environment. It is thus sufficient to assert that environmental factors enhance genes influence on behavior and diseases. In Andrew (1998) in â€Å"Nature vs nurture: Are leaders born or made? A behavior genetic investigation of leadership style† a publication by the Australian Academic Press, leadership is inherited. Their focus was based on trait theories to explain leadership. A look at the personality of individuals and relying on the premise posed in this context, personality traits are correlated with leadership. The author is quick to mention that, there is no sufficient modern research in this field. Through the use MQL which is an abbreviation of Multifactor Leadership Questionnaire as well as self-report psychometric inventories, it was found out that transformational leadership was due to genetic influence (Andrew 219). InShow MoreRelatedNature vs Nurture: Do Genes Or Environment Matter More? Essay778 Words   |  4 Pagesto our environment and surroundings. We have all tried to hide our true personality in order to be accepted, and have imitated other people. A person’s person ality changes as they are exposed to different situations. Since the person changed, one will find a new way to deal with different situations. After, they might influence their friends to change as well. However, the changes could be on the good side or the bad side. This is how nurture changes us over time. Nurture is the environment that weRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay1037 Words   |  5 Pageswill be forever or if the society they grow in creates all of their attributes. This nature versus nurture debate affects many aspects of life, including the treatment of serial killers and psychopaths, and recognition of emotional and mental disorders, the acceptance of homosexuality, and even video game regulation. The nature theory states that only a person’s genes develop their personality, while the nurture theory states that personality is developed only because of the impact of societyRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay936 Words   |  4 Pagesour genes, our environment, or in the way we are raised? For years, there has been an on-going debate between nature and nurture. T.H. White, author of The Once and Future King, explores the debate through many of the book’s characters. The issue clearly appears in the relationship of Queen Morgause and her sons, the Orkney brothers. The debate caused people to pick a side, to pick nature over nurture, or nurture over nature. However, it does not have to be one or the other. Nature and nurture workRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay566 Words   |  3 Pagesovercame my shyness and I changed into an outgoing person. As many people have begun to pay attention to formation of personality, the debate over nature vs. nurture has raged for a long time and this issue is still controversial. However, as shown the experience above, I believe that people’s personalities are determined by their environment rather than by their genetics for the following reasons. One reason is that people’s personalities are not eternal and their personalities constantly changeRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay492 Words   |  2 Pageswhen it deals with the nature and nurture aspects, hearing the word nature and then hearing the word nurture, someone might have to think about which one is which. Plus, which one contributes the most to what kind of person someone will end up being? The overall, nature cannot be changed and nurture can have such a universal variance of inputs that it would be difficult to distinguish which one had the greater influence. Categorizing what is nature can be done by placing nature with the heredity aspectsRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay example997 Words   |  4 Pagesan attempt to understand human behavior, professionals for centuries have looked at the nature vs. nurture theory. While it is known that the physical traits such of eye or hair color have to do with nature, some strongly believe that the way people behave such as in personality and intelligence, have to do with genetic makeup and some believe that people behave a certain way solely due to their environment. Professor Jerome Kagan, from Harvard opened up a brand new world and offers hope for thoseRead MoreNature vs. Nurture1117 Words   |  5 PagesThe nature versus nurture debate is one of the oldest issues in sociology (Davidson, 1991, n.p.). The debate centers on the relative contributions of genetics and environmental factors to human behavior (Davidson, 1991, n.p.). Today, the majority of ex perts believe that behavior and development are influenced by both nature and nurture (Macionis, 2009, p. 73). The biggest question now is which one affects human development more: nature or nurture? According to Macionis (2009, p. 72), in the pastRead MoreThe Effect Of Environmental And Genetics On The Development Of A Person1000 Words   |  4 PagesOne of these oldest arguments in the history of psychology is the debate of whether or not ones environment or genetic background plays more of a role in the development of a person. Both nature and nurture have been proven to play an important role in one’s development. Nature is what we think of as pre-wiring and is influenced by genetic inheritance and other biological factors. Nurture is generally taken as the influence of external factors after conception e.g. the product of exposure, experienceRead MoreNature Vs. Nurture Debate1332 Words   |  6 PagesNature vs Nurture debate is one of the oldest arguments in the history of psychology. The debate is about to know if our personality and talents come from our parent or environment? The coding of genes in each cell in humans determine the different traits that we have, more physical attributes dominance like ear size, eye colour, , height, hair colour and other traits. However, it is still not known whether the more abstract attributes like, intelligence, sexual orientation, personality, preferencesRead More Postion Paper: Nature Vs. Nurture712 Words   |  3 Pages Position Paper: Nature vs. Nurture nbsp;nbsp;nbsp;nbsp;nbsp;The controversy of nature vs. nurture has been going on for many years, and a decision has not yet been reached in which one is the most affective. Using the results of the countless tests done, everyday situations, and the twins experiment, I will prove that nature is a larger contributor to the outcome of our personalities than nurture. nbsp;nbsp;nbsp;nbsp;nbsp;Firstly, many psychologists and Universities, such as Harvard, Nature vs Nurture Do Genes Or Environment Matter More Essay What makes us who we are? Does the answer lie in our genes, our environment, or in the way we are raised? For years, there has been an on-going debate between nature and nurture. T.H. White, author of The Once and Future King, explores the debate through many of the book’s characters. The issue clearly appears in the relationship of Queen Morgause and her sons, the Orkney brothers. The debate caused people to pick a side, to pick nature over nurture, or nurture over nature. However, it does not have to be one or the other. Nature and nurture work together to determine who we are. Nature does not simply determine our physical traits. In Alina Tugend’s article, â€Å"For the Best of the Best, Determination Outweighs Nature and Nurture,† Tugend†¦show more content†¦Environmental factors affect our actions and eventually our characteristics. â€Å"Top-notch musicians are usually born into families where music plays a dominant role. The same is true with spo rts or any other endeavor† (Tugend 7). Tugend makes it very clear that our environment influences talent development. Our environment, as well as experiences, can affect our likes or our dislikes, or our personality traits. Through the characters of the Orkney brothers and their mother Queen Morgause in the novel The Once and Future King, T.H. White explores nature versus nurture. When T.H. White first introduces these characters he explains that Queen Morgause had brought up her sons â€Å"with an imperfect sense of right and wrong. It was as if they could never know when they were being good or when they were being bad† (White 214). This leads you to understand the questionable actions of Agravaine, one of the Orkney brothers. Because Agravaine was not taught right from wrong, it did not seem bad, or good, that he aggressively kills an innocent unicorn. In his article â€Å"Nature vs. Nurture Revisited,† Kevin Davies, author of Cracking the Genome: Inside the R ace to Unlock Human DNA, revisits the debate between nature and nurture. Davies points out that â€Å"even the most diehard geneticists acknowledge that the environment plays a major role in shaping our behavior, temperament, and intelligence† (Davies 8). A child that did not grow up in an educationalShow MoreRelatedNature vs Nurture: Do Genes Or Environment Matter More? Essay1300 Words   |  6 PagesNature versus nurture has emerged as one of the most heated debates in the 21st century. It is more aligned towards the internal and external factors that comprise human beings behavior. The internal factors are innate and perceived to be genetically revolved as opposed to the external factors that are influenced by the environment and individuals’ experiences. However, scholars in different fields have researched on the relationship between nature and nurture without due success and this has createdRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay77 8 Words   |  4 Pagesto our environment and surroundings. We have all tried to hide our true personality in order to be accepted, and have imitated other people. A person’s personality changes as they are exposed to different situations. Since the person changed, one will find a new way to deal with different situations. After, they might influence their friends to change as well. However, the changes could be on the good side or the bad side. This is how nurture changes us over time. Nurture is the environment that weRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay1037 Words   |  5 Pageswill be forever or if the society they grow in creates all of their attributes. This nature versus nurture debate affects many aspects of life, including the treatment of serial killers and psychopaths, and recognition of emotional and mental disorders, the acceptance of homosexuality, and even video game regulation. The nature theory states that only a person’s genes develop their personality, while the nurture theory states that personality is developed only because of the impact of societyRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay566 Words   |  3 Pagesovercame my shyness and I changed into an outgoing person. As many people have begun to pay attention to formation of personality, the debate over nature vs. nurture has raged for a long time and this issue is still controversial. However, as shown the experience above, I believe that people’s personalities are determined by their environment rather than by their genetics for the following reasons. One reason is that people’s personalities are not eternal and their personalities constantly changeRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay492 Words   |  2 Pageswhen it deals with the nature and nurture aspects, hearing the word nature and then hearing the word nurture, someone might have to think about which one is which. Plus, which one contributes the most to what kind of person someone will end up being? The overall, nature cannot be changed and nurture can have such a universal variance of inputs that it would be difficult to distinguish which one had the greater influence. Categorizing what is nature can be done by placing nature with the heredity aspectsRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay example997 Words   |  4 Pagesan attempt to understand human behavior, professionals for centuries have looked at the nature vs. nurture theory. 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According to Macionis (2009, p. 72), in the pastRead MoreThe Effect Of Environmental And Genetics On The Development Of A Person1000 Words   |  4 PagesOne of these oldest arguments in the history of psychology is the debate of whether or not ones environment or genetic background plays more of a role in the development of a person. Both nature and nurture have been proven to play an important role in one’s development. Nature is what we think of as pre-wiring and is influenced by genetic inheritance and other biological factors. Nurture is generally taken as the influence of external factors after conception e.g. the product of exposure, experienceRead MoreNature Vs. Nurture Debate1332 Words   |  6 PagesNature vs Nurture debate is one of the oldest arguments in the history of psychology. The debate is about to know if our personality and talents come from our parent or environment? The coding of genes in each cell in humans determine the different traits that we have, more physical attributes dominance like ear size, eye colour, , height, hair colour and other traits. However, it is still not known whether the more abstract attributes like, intelligence, sexual orientation, personality, preferencesRead More Postion Paper: Nature Vs. Nurture712 Words   |  3 Pages Position Paper: Nature vs. Nurture nbsp;nbsp;nbsp;nbsp;nbsp;The controversy of nature vs. nurture has been going on for many years, and a decision has not yet been reached in which one is the most affective. Using the results of the countless tests done, everyday situations, and the twins experiment, I will prove that nature is a larger contributor to the outcome of our personalities than nurture. nbsp;nbsp;nbsp;nbsp;nbsp;Firstly, many psychologists and Universities, such as Harvard,

Romeo Juliet Essay Example For Students

Romeo Juliet Essay The tragedy that befalls the main characters, is a direct result of the battle between the two families. Since Romeo and Juliet is a tragedy, Romeo and Juliet are going to die in the end. Some events have to lead to their deaths, and someone makes these events happen. The two families who started it all and cause death of a pair of star-crossed lovers. The Capulets and Montagues would be most responsible for the deaths of Romeo and Juliet because if their ancestors didnt start the fighting, they wouldnt continue it, nothing terrible like this would have happened. She hath, and in the sparing, makes huge waste: for beauty Staird with her severity, cuts beauty off from all prosterity. She is too fair, too wise, wisely too fair, to merit bliss by making me despair: she hath forsworn to love, and in the vow, do I live dead, that live to tell it now. Benvolio tells Romeo he should forget Rosaline, as how can he know he is in love with her, as he has never met anyone else to compare her with Be ruld by me, forget to think of her. Juliet is almost fourteen years old, and is the only surviving member of the Capulet household. Juliets father has asked for her hand in marriage to Paris a rich nobleman related to the Prince of Verona. She is going to the Capulet feast on Sunday evening to meet Paris and to see what she thinks about him, as Juliet is not sure whether she wants to marry or not. She is very close to her nurse and tells everything to her rather than her mother. The nurse reveals more about Juliets character than anyone because she confides in her. Juliet is very dramatic, and yet not allowed the freedom that Romeo has. On the evening of the Capulet party Romeo is seconded to read the guest list, and discovers that one of the guests is his beloved Rosaline. Benvolio suggests that Romeo should gatecrash the party to enable him to compare Rosaline with other ladies. compare her face with some that I shall show. And I shall make thee think thy swan a crow During the evening he meets with Juliet and both felt instant physical attraction. For Romeo it was not, as before, in love with the idea of love. O she doth teach the torches to burn bright it seems she hangs upon the cheek of night as a rich jewel in an ethiops ear-beauty to rich for use, for earth to dear Romeo flirted with Juliet, but was dismayed when he was asked to leave, because he was a member of the rival household. Both Romeo and Juliet were upset when they discovered they were from rival households. Romeo O dear account. My life is my foes debt Juliet My only love sprung from my only hate too early seen unknown, and known to late prodigious birth of love is to me that I must love a loathed enemy. Romeo is so passionate about Juliet that he decides to seek her out, and he jumps over the orchard wall onto the Capulet land, amid jeering from his friends, who still think he is in love with Rosaline, and tells to go home to bed. Romeo speaks to himself, saying why should she continue to be chaste, and it is only fools who are virgins. He is then left wondering whether Juliet knows of his presence. His speech is dramatic and is full of passion the brightness of her cheek would shame those stars as daylight doth a lamp. Her eyes in heaven would through the airy region so bright that birds would sing and think it were not night He is telling her how beautiful she is, and her eyes are sparkling like stars. Juliet replys with Oh that I were a glove upon that hand that I might touch that cheek Juliet wishes that she could touch the cheek of the speaker. When Juliet speaks the famous quotations Romeo, Romeo wherefore are thou Romeo? She is not actually looking for him, but wishing he was not a Montague, nor her a Capulet. Juliet asks who he is, and Romeo can no longer hold back and revels his presence. I know not how to tell them who I am: My name dear saint, is hateful to myself Juliet asks Romeo how he has managed to get in and fears for his safety, but Romeo insists on staying. Truth in drama is forever elusive EssayJuliet then breaks down in tears and despair and says she would rather be dead than marry Paris. She asks the Friar with all the years of his experience is there anything he can do to help. The Friar tells her he can make a potion that she may drink and it will render her unconscious, appearing to be dead, no pulse, colour in her face or heartbeat. The potion will last for 24 hours. Juliet is to take the potion in the evening, and when her nurse comes to wake her for her wedding to Paris, she will appear dead, her corpse will be removed to the family vault, where the Friar will arrange for Romeo to be when she wakes, and take her away to Mantua. Juliet arrives home to tell her family she has decided to marry Paris the next day. The Capulets are very joyful. Juliet asks her nurse to leave her alone. She is very afraid all kind of doubts are running through her mind. She feels alone I have a faint cold fear thrills through my veins that almost freezes up the heart of life She knows she must act alone. Juliet begins to have doubts about the Friar, whether the potion will kill, but then she believes he is a holy man. What if it be a poison which the Friar subly hath ministerd to have me dead She worries if she wakes before Romeo comes she will be in a vault with no air to breathe and die strangled. Or if she were to live she would be amongst hundreds of bones of her deceased ancestors, foul smells and shrieking spirits I shall not be stifled in the vault? Or if I live, is it not very like The horrible conceit of death and night, together with the terror of the place Juliet is absolutely terrified but knows that there is no way out than to drink the potion. If it is the only way she can be with her Romeo. Very bravely, if not dramatically she drinks the potion and falls to her bed. Juliets nurse tries to awake Juliet to dress her for her wedding, and eventually the nurse realises that Juliet is dead. The friar organises a funeral instead of a wedding. Romeo enquires from Balthsar if Juliet is well. Balthsar explains that Juliet is dead and he has seen Juliet in the family vault. Romeo reacted in a very dignified way although he looked pale and wild, he persistently asked were there any letters from the Friar. Rush though art decievd, leave me, and do the things I bid thee to do. Hast thou no letters from the Friar. Romeo is very impetuous and looks for an apothecary to sell him poison so he can die with his beloved Juliet. Romeo goes to the tomb, where Paris is, bringing flowers and to mourn. Paris hides when he hears someone coming it is Romeo who proceeds to open the tomb Paris thinks he is going to do something dreadful with bodies and challenges Romeo. A fight ensues and Paris is fatally wounded Romeo lays Paris in the tomb and discovers Juliets body. For here lies Juliet, and her beauty makes this vault a feasting presence full of eight. He also discovers the body of Tybalt Romeo takes the potion. Thy drugs are quick. Thus with thee die The Friar arrives and realises what has happened Juliet awakes and asks for Rome who is lying dead in her arms. The Friar wants her to leave quickly but she refuses. Juliet takes the poison cup from Romeos hand, but the cup is empty. Juliet kisses his lips hoping there is some poison left on them. She is disturbed by the watch, so quickly and decisively, she stabs herself with Romeos dagger, falls and dies. Poison I see hath been timeless end; O churl, drunk all, and left no friendly drop to help me after. I will kiss thy lips. Haply some poison yet doth hang on the. When everyone arrives they discover the deaths of Romeo, Juliet who was already supposed to be dead, and Paris. It remains for Friar Lawrence to explain the situation. Unfortunately it has taken such a tragedy to unite the Capulets and the Montagues. Romeo and Juliet were two star-crossed lovers who were both attracted to one another by instant physical attraction. Juliet was more true to her parents and her religion, whereas Romeo could wander about without any recriminations by his parents. Juliet was very brave but also dramatic because she did not take the poison to actually die. She was hoping that she would come round, and therefore make the statement that she was actually prepared to die for Romeo. Romeo was very impulsive, and didnt think to deeply of the consequences of his actions. What should have been a happy ending for two young people in love, ends up in tragedy and regret by the two households involved which eventually brings them together in mourning.

Marketing Communication Plan

Abstract Wheat Fillets Limited manufactures wheat products for human consumption. This comprehensive marketing plan covers market segmentation and various properly researched marketing strategies this company intends to employ in order to cut a niche in food and beverages market in Australia especially in Queensland.Advertising We will write a custom report sample on Marketing Communication Plan specifically for you for only $16.05 $11/page Learn More As the first market player to introduce natural wheat fillets in this market with an unlimited potential, the company intends to offer different grades of high quality wheat fillets for every household irrespective of their household income. This product comes with a unique combination of different nutrients laced with vitamin A. Reflectively, this twist adds comparative advantage above other competitors as it offers additional nutrient at the same price as other wheat products. Besides, it is easier to coo k and takes approximately five minutes to prepare. As the world is embracing the need for energy conservation, this modification comes at the right time as a solution. To jumpstart operations, we intend to invest one and a half million dollars over a period of twelve months in addition to consultancy services offered to food outlets, hotels, and motels intending to incorporate this product into their recipe. Benefits will be derived from direct sales and properly developed distribution chain across the territory of Queensland. Within six months, it is projected that the revenues from consultancy will contribute 10% of the total revenue stream. This paper reflects on the market mix, PEST analysis, competition analysis, consumer analysis, geographical mix, market analysis, positioning strategy, and product analysis of a marketing plan for Wheat Fillets Company based in Brisbane, Queensland. Introduction Marketing strategy is essential before actualizing projections of a blue print. As a matter of fact, this plan functions on the margins of informed decision making after comprehensive research on viability and sustainability of a new product or a modified product (Rossiter Bellman, 2005, p.56). In order to achieve desired margins in sales and total revenues generated, a proper marketing plan should integrate entry strategy, comparative advantage, and market segmentation since in most cases, there is always a strong competitor or competitors that passing might prove challenging due to existence of consumer perceptions and household names (Shimp, 2007, p.13).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This analytical research paper explores the best bundle of marketing techniques Wheat Fillets Company intend to employ in a bid to successfully introduce a new product called Natural Wheat Fillets in the Queensland market in Australia over a period of twelve months wit h an estimated budget of one and a half million dollars. As the first player to introduce this product in the Queensland market with unexploited potential, the company intends to integrate this product as a daily meal for every household for different classes depending on the amount of disposable income of a family (Shimp, 2007, p.31). This product comes with a complete balanced food nutrients dominated by vitamin A. Reflectively, this twist adds comparative advantage above other competitors as it offers maximum nutrient value at a price affordable to targeted market. In order to achieve this target, the paper reflects on the proper information about the market, competition, product, marketing strategy, and distribution patterns arrived at after scientific decision making process consisting of pricing, product, and efficiency concepts (Belch Belch, 2009, p.45). In addition, the treatise is specific on the criteria and weight distributed to each of the above concepts and competitive advantage. Review of the Main Competitors Market for food products has been in existence since the era of the primitive society. Over time, different types of wheat products have either been developed or the older versions modified to embrace the dynamics of price and health. Therefore, it is necessary to review the main competitors and design a unique feature to better our standing in the competitive advantage bracket. The main competitors at present in this market are the Australian Wheat Board (AWB), the Against the Grain Gournet Food LLC, and Lion Nathan National Foods. AWB has been in the market for over three decades with current turn over of more than fifty million dollars annually. Against the Grain Gournet Food LLC has been operational since 2005 and has current turnover of above $100,000. In addition, the Northbourne Nominees Pty Ltd has also cut a niche in the market though at micro level. After market analysis, it is apparent that Australian Wheat Board is the most outs tanding competitor since it has been in the market for more than three decades. Due to its large marketing networks and apparently big turnover in sales annually, it reaps heavy benefits from economies of scale and therefore, its products are relatively cheaper than those of the other competitors.Advertising We will write a custom report sample on Marketing Communication Plan specifically for you for only $16.05 $11/page Learn More Moreover, the company has become a household name in Australia due to its numerous philanthropic activities and majority of its customers have developed a perception that it is always the best (Belch Belch, 2009, p.45). In addition, the company is financially stable and spends millions in direct commercial television and radio advertisements of its products reaching majority of Australian families who are the targeted customer. Besides, it has more than two hundred different distribution stores a cross Australia and runs sem i-annual promotions when loyal customers are rewarded with discounts and other after sale services such as free delivery for bulky purchase and replacement of expired products (Belch Belch, 2009, p.55). However, these products take longer to cook and luck nutrients our product intend to offer. In addition, it is perceived by a number of Australian citizens as a company operating on political clandestine. Environmental Analysis Environmental analysis is essential in projecting the sustainability and forecasting success of a marketing plan. In this segment, the market is review on the facets of social, economical, technological, and other factors which influence the business environment. Political and Economic Aspects Essentials of political operation in the Australian market have limited influence on business operation due to its stability and policies on economic liberalization. Australia is a democratic nation with limited cultural or religious stresses. As a matter of fact, this peaceful group forms the bulwark of the targeted users of this product. This aspect encourages smooth business operations and predictability of the future market trends. With the full support of political class to the business community, the overall growth and development of the marketing network is projected as economic policies in operation are inclined towards diversification and promoting business opportunities for investors (Belch Belch, 2009, p.95). In addition, the commercial law in Australia has provision of trademark rights and patent which eliminate fraudulent opportunities to protect such a company from fraudsters and copyright infringers. This is an assurance of protection against illegal trade though the process of registration is time consuming and very expensive. In the long run, this friendly political climate is expected to ease penetration and segmentation of the market. However, with the current economic meltdown, expenditure on food stuff has declined as familie s tighten budget in response.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Technology and social Aspects Comprehensively, the marketer should review technological conversancy and lifestyle of targeted customers. Majority of the Australian population and technology conversant and have embraced new technological was of life. Their lifestyle revolves around technology from transport to communication. Since this product is technology dependent, it is necessary to establish the estimate statistics on the same. Research has it that Australia though populous, has a very high percentage in literary and basic technological skills. Specifically, this rate is higher in youths and young families who the targeted consumers; making this a good business opportunity. In addition, Australia has better physical infrastructures such as well maintained land transport network to facilitate market accessibility and substantially reduce overhead costs associate with transportation (Belch Belch, 2009, p.76). A properly modeled penetration strategy should have minimal disturbance s to the market and the company. Therefore, it is important to establish means and ways to reach the potential market. To achieve this, the company intends to segment and differentiate Australia market along consumer-based market segmentation procedures (Longenecker, Petty, Palich, and Moore, 2009, p.98). This product introduction targets all the age brackets and has medicinal value for those suffering from diabetes. Often this group spends a lot of resources on synthetics products that can be replaced the Natural Wheat Fillets. Therefore, it is important to appreciate comprehensive population patterns for the population across the streets of Brisbane, hotels, motels, collages, and other food outlets. Consumer Analysis This product target families on both end of economic ladder. They use wheat products often and have a budget allocation for the same from time to time. These families are spread across all regions of Queensland and are major consumers of wheat as revealed by the curre nt statistics. In addition, the product targets hotels, motels, schools, hospitals, collages, and other food outlets who serve wheat products as part of their recipe (Adler, 2008, p.34). Despite the fact that the market for wheat products have been in existence for along time, it comes in larger quantity, lacks additional value, and expensive to low income earning families (Longenecker, Petty, Palich, and Moore, 2009, p.65). Due to economic hard times, this group operates on a relatively fixed budget and is keen on cost cutting. Their budget is instigated by wants and not impulse. Due to exposure to information sources such as new papers, television, radio, and magazines, product announcement through these avenues and a word of mouth would come in handy. Decision on the best product therefore, would rely on information on multiple exposures to different competing products (Adler, 2008, p.66). Consequently, due to high literacy level and technological exposure this group is likely to choose a particular product after comparison on price, quantity, content, and benefits with other products of the same nature. Since this product is100% natural, laced with vitamin A and comes in smaller quantity at a competitive price, this group is likely to opt for this pocket friendly version. The targeted group members are spread across the regions of Australia. Thus, the whole region is opened to business without any restrictions upon approval by the bureau of standards board. Specifically, this group consists of adults, especially women who have basic education with a household income of as little as $500 and users of wheat products. Consequently, this product has no limit on the age, gender, income, and class of its user(Adler, 2008, p.88). In addition, this group read variety of business advertisement magazines, have unlimited access to television, and are above average in literacy level. Besides, they listen to radio while commuting in public means of transport daily expo sing them to more advertisement information. Market Segmentation This market is subdivided into three distinct segments: the consumer, small and medium business, and institutions segments. Small and Medium Business Segmentation This market captures small food outlets, hotels, motels, and retail businesses across the regions of Marlboro and beyond. Wheat products destined for this market are often expensive, and lack the value addition component of the nutrient additives. Sometimes, quality is compromised due to the volumes of delivery for this market. Wheat Fillets Company intends to introduce the Natural Wheat Fillets to this market promising diversity in types, lower price, and health with the introduction of vitamin A additive. Ten kilograms of this product will cost twenty dollars, in addition to five percent discount for bulky purchase above 1000 kilograms. As an incentive, the company will offer free delivery to customers who purchase large quantities (Shimp, 2007, p.54). Besi des, this product is designed to cook within a time span of less than ten minutes and would save substantial cost on fuel for these business ventures. Therefore, this segment is influenced by competitive pricing, energy conservation equation, and health value for optimal benefits at a competitive price (Hutton Mulhern, 2002, p.24). Institutional Segmentation The city of Marlboro has several schools, homes, collages, hospitals among other institution with feeding programs. These institutions are strategically located and uniformly spread across the accessible market of Queensland. Nearly one hundred percept of people found in these institutions are consumers of wheat products. With properly drawn partnership and memorandum of understanding, the market is within our influence since our competitors lack this aspect (Richard, 2004, p.65). Specifically, the vitamin additive would give the product a competitive age in schools and hospitals which campaign for healthy living through diet. Also, the competitive pricing will facilitate its sustainability in the highly differentiated market (Longenecker, Petty, Palich, and Moore, 2009, p.68). Consumer Segment This is the largest segment for the Natural Wheat Fillets product. This segment comprises of households who consume wheat products. Since this product come in smaller packages and has an additional nutritional value, the segment is influenced by differential quantification, competitive pricing, and energy conservation, ease of preparation, nutritional value and delicacy. In addition, this product is largely consumed by the low income earners who would appreciate a product of high quality presented in smaller and affordable qualities (Harrison St. John, 2010, p.100). Therefore, Wheat Fillets Company has come up with this product to position itself in this segment. Target Audience Wheat is a staple food in Australia with its annual production estimates at over three million tones. Every household is a potential cons umer of this agricultural product. The Queensland City market comprises of 4, 510, 000 consumers of different ages. Majority of these consumers are middle income earning. The population growth rate is projected at 3.4 percent per annum. The targeted consumers are drawn from different economic backgrounds, religion, and class. Currently, this population is already consuming wheat products. As the population growth rate surges, this number is expected to increase by 3% in the next year (Harrison St. John, 2010, p.79). Therefore, the potential number of over four million customers is expected to reach five million. Recent studies indicate that majority of this population are slowly but steadily embracing the need for healthy dietary and cost cutting on energy. Subsequently, steady rapid growth is projected over the next one year and beyond (Parente, 2006, p.34). Geographical Location Aspect Market for Natural Wheat Fillets is concentrated in Queensland territory north of New South Wal es territory. This state is often called the â€Å"holiday state† and has numerous institutions, hotels, motels, fast food outlets, and other private and government institutions due to the numerous tourist visits across the year. Besides, the population is approximately four million; the targeted market. In addition, majority of this population consist of working class families with an average income of 700 dollars per month. Due to relatively low income, this population prefers high quality at an affordable price (Gelder, 2005, p.78). Fortunately, our product comes in handy to provide quality at a competitive price and contribute secondarily in energy conservation. Moreover, the current population is projected to increase by 60,000 in the next one year as a result of birth, immigration, among other factors. The capital city of this territory: Brisbane boost of industries, commercial hubs, and institution which is a ready market (Dagnino and Rocco, 2009, p.198). Positioning S trategies In the overcrowded market for food products in Australia, product position is directly linked to the success in the short and long term especially for a new product. In order to achieve the desired goals, positioning ensures clear difference of the new product from the existing products (Fahey, 1999, p.23). Thus, the following strategies will be applied. First-Mover Strategy We intend to position this product as the first of its kind in the market. As the first player for this kind of wheat product, we project a steady market share gain within six months. Once this is achieved, the delivery channel will revolve on quality maintenance to support the leading marketer status (Dagnino and Rocco, 2009, p.87). In the process, a permanent and positive image of the company will be glued in the minds of our clients. In addition, series of market research on demands of the consumers will be carried periodically to improve on satisfaction, desires, and expand on new market territorie s (Dagnino and Rocco, 2009, p.87). In the process, focus will be directed to the most competitive price and what the customers are able and willing to pay. In order to cut a unique niche, the right audience will be captivated by the smaller portions available, vitamin A additive, and ‘easy to prepare’ and energy saving benefits. Despite the crowded market for wheat products, Natural Wheat Fillets is first of its kind. Since this product will be manufactured in Queensland, we intend to include this in the â€Å"Buy Queensland, Build Queensland† marketing advertisement strategy (Belch Belch, 2009, p.45). Multi-brand Strategy In order to diversify market operations, WFL intends to create multiple products from the same product with different coloration, scent, sizes, and packaging (Harrison St. John, 2010, p.68). This will create an environment of own competition and block other competitors from encroaching into the company’s market (Blythe, 2006, p.23). Th ese sub-products will be differentiated by features, prices, and difference in quality. As forecasted in the market research, this strategy will be successful towards dominance as it offers variety of options to consumers, while at the same time, maximizing benefits of economies of scale (Belch Belch, 2009, p.45). Since Queensland market has low entry barriers, we are likely to reap from the experimenting consumers as the product is a daily meal for most Australian population. The high and the low end varieties will target the high and low income earning consumers. With the high end and low end varieties in the market, little room will be available for competitors to create a third product based on quality (Adler, 2008, p.56). Demographic Strategy, Research, and Advertisement This product targets every person irrespective of the economic arms. In order to achieve this aim, demographic differentiation will be based on income supported by strategic packaging and series of relevant ma rketing campaigns. Since AWB has established itself in the market, this would the best approach towards commanding a price premium (Waller, 1998, p.32). As a result, the fair pricing mechanism among other factors will skew competitive advantage positively. In addition, the company intend to recruit distribution agencies a cross the regions of Queensland and well trained marketers for these product. Moreover, the company has allocated a semi-annual budget of twenty thousand dollars on advertisement and periodic promotions. In order to remain relevant to the ever changing trends in the market, ten percent of projected revenues will be pumped back into research and product modification as dictated by demand and supply equations (Wang, 2007, p.124). Conclusion Properly researched marketing plan determine the success and sustainability in penetrating a market with a new product. To increase credibility and maintain professionalism, product processes and feature should flawlessly facilita te a healthy and lifetime relationship between the company and its clients. A properly designed market plan should be practical in presenting brand knowledge, awareness, penetration strategy, and passing information to target audience. In achieving these objectives, the plan should map possible competition, positioning strategy, consumer and market analysis, and geographical region of operation. Generally, these concepts are vital in forecasting and acts as a guide towards actualizing a marketing plan blue print. However, the plan should be flexible to market dynamics and embrace alterations where necessary. Reference List Adler, G. A. (2008) International dimensions of organizational behavior (5th ed.). Mason, OH: Thomson South-Western. Belch, G. E., Belch, M. A. (2009) Advertising and promotion: An integrated marketing communications perspective (8th edition). Boston, Mass: McGraw-Hill. ISBN: 0073381098 Blythe, J. (2006) Essentials of marketing communications (3rd ed.). New York: FT/Prentice Hall. Dagnino, G, and Rocco, E. (2009) Competition strategy: theory, experiments and cases, 1st ed., New York: Routledge Fahey, L. (1999) Competitors, New York: John Wiley Sons. Gelder, S. (2005) Global brand strategy: unlocking branding potential across countries, cultures and markets, London: Kogan Page Harrison, J. St. John, C. (2010) Foundations in strategic management, Ohio: South Western Cengage Learning. Hutton, J. G., Mulhern, F. J (2002) Marketing communications: Integrated theory, strategy tactics, Hackensack, N.J: Pentagram Publishing. Longenecker, G. J., Petty J W., Palich E. L. and Moore W. C. (2009) Small Business Management: Launching and Growing Entrepreneurial Ventures., USA: Cengage Learning. Parente, D. (2006) Advertising campaign strategy: A guide to marketing communication plans (4th ed.), Mason, Ohio: Thomson/South-Western. Richard F, J. B. (2004). International e-business marketing. Cengage Learning EMEA. Rossiter, J. R., Bellman, S. (2005) M arketing communications: Theory and applications, Frenchs Forest, N.S.W: Prentice Hall. Shimp, T. A. (2007) Advertising, promotion, and other aspects of integrated marketing communications (7th ed.), Mason, Ohio: Thomson South- Western. Waller, D. (1998) How to prepare a promotional plan, Sydney: McGraw-Hill. Wang, W. (2007) Integration and innovation orient to e-society., New York: Springer. This report on Marketing Communication Plan was written and submitted by user Luciano O. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.